The Summoning of Kramdar

The Summoning of Kramdar logo
Machu Pichu
Machu Pichu

The Ideation of Kramdar

Original sketches of The Summoning of Kramdar
Original quick concept sketches

A Perfect Storm. The Rise of Kramdar

Designing Kramdar in ZBrush

Early versions

The design

The Summoning of Kramdar logo
Faux 3D logo
Original card design
Original block print design for “Adder’s Fork” card

Gameplay

Original concept with 3D pieces and crystal shards

The Game Changer (literally)

Scene from the The Summoning of Kramdar commercial
Scene from The Summoning of Kramdar commercial

Prototypes

Stack of prototypes

The Production of Kramdar

An old friend

The most important parts

The Cost of Kramdar

We were a little too ambitious

Funding the Project through crowdfunding

Just Launched on Kickstarter graphic
Launched on Kickstarter

The Marketing of Kramdar

The Commercial

The Summoning of Kramdar commercial

The Walkthrough

How to play The Summoning of Kramdar

Our Instagram Campaign

Good Lookin Kids Inc. Instagram feed
Good Lookin Kids Inc. Instagram feed

Local Game Shops and Influencers

Printed posters to promote The Summoning of Kramdar
Promotional marketing

Product Add-ons

The Failings of Kramdar

Timing is key

Media and Influencers

Advice for anyone considering a Kickstarter campaign

What’s next?

Kramdar AR

The story doesn’t end here

That’s a wrap!

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